The much-awaited Hari Hara Veeramallu movie, starring Power Star Pawan Kalyan, hit theaters today, captivating audiences with its grand periodic action drama. However, at Hyderabad’s iconic Prasads IMAX, it wasn’t just the film that grabbed attention. A group of women, (Paradha Ladies) dressed in striking red sarees with their faces veiled by paradas (veils), made a dramatic entrance, turning heads and sparking curiosity. These mysterious Parada ladies watched the Hari Hara Veeramallu screening, adding an unexpected twist to the premiere.

The Story Behind the Paradha Ladies

The buzz around these veiled women is tied to a clever promotional campaign for an upcoming film, Parada, directed by Praveen Kandregula and starring Anupama Parameswaran. Set to release on August 22, Parada explores powerful themes of gender discrimination and equality in society. To create hype for the movie, the Parada team orchestrated this eye-catching stunt during the Hari Hara Veeramallu premiere. The women in red sarees, their faces hidden behind veils, symbolized the film’s core message while generating massive buzz. A video of this promotion has gone viral on social media, amplifying excitement for the upcoming release.

Why This Campaign of Paradha Ladies Stands Out

The Parada team’s innovative marketing tactic not only drew attention at Prasads IMAX but also sparked conversations online. By aligning their promotion with the high-profile Hari Hara Veeramallu release, they ensured maximum visibility. The campaign’s focus on gender equality and societal issues resonates with audiences, making Parada a film to watch out for.

Stay tuned for more updates on Hari Hara Veeramallu and Parada as these films continue to make waves in Tollywood!

Also Read: ED Issues Notices to Tollywood Stars in Betting App Scandal: Full Details

Fast X Part 2 Release Date & Brian O’Conner’s Return Confirmed by Vin Diesel